Product Development
Product Development is the key to guarantee success in our pharmaceutical industry.
We perceive patient's needs through the signals we receive from the pharmaceutical market, which guides our decision-making process in the area of pharmaceutical research and development.
An entire working group, including the PR and Marketing, Business Development, and other strategic sectors, works hard in the field, conducting thorough market research, deep analysis and studies to apprehend patients' signals which are then converted into decisions to research on certain new products or experiment with existing products to further improve their qualities.